IU School of Liberal Arts Branding

To align with IU branding guidelines, the IU School of Liberal Arts provides resources to help faculty and staff represent the School and its departments, programs, and centers clearly and consistently. Questions or requests for guidance about using these resources on any print or electronic communication can be directed to Marketing and Communications in the Office of Development and External Affairs.

Jump to:

• Marketing Lockups
• Document Templates
• Electronic Letterheads
• Official Signatures

Marketing Lockups

Marketing lockups help schools, departments, and other units stay consistent to the Indiana University brand. While official IU signatures are used for letterheads, envelopes, business cards, and internal documents, lockups are used for all marketing channels—digital, print, web, and virtually everything else.

The IU School of Liberal Arts has approved two lockups for the School and department/program. The horizontal lockup is preferred.

Approved PNG and JPG files are available for download by Liberal Arts faculty and staff.

Common mistakes

Its important that we be consistent in how we present our identity. Shown here are some common misuses of our identity. To avoid these, always use the provided artwork without modification.

You may download and use these electronic letterhead files for applicable correspondence.  They are pre-populated with the School address, phone, fax, and website. You can customize with your department/program/unit-specific information. The University asks that you please restrict the use of electronic letterhead to official correspondence that must only be sent electronically.

To order printed letterhead for your department/program/center, contact a member of the Administrative Support Team.

Official Signatures

The IU brand includes the traditional campus signatures that have identified Indiana University and its campuses for years.

Our IU School of Liberal Arts and department/program signatures should be used on formal items, such as stationery, official documents, and any ceremonial materials only, not in marketing materials.